Why Your Web Design Matters More Than You Think

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If you own a business, you should have a website to go with it. A good website can give your business an advantage over the competition, but a bad website can scare away customers. Here's why professional web design services are a key part of creating the best website.

Responsive Design

With so many people using phones and tablets to browse the web, your website needs to work on several devices, browsers, and screen sizes. Responsive web design allows you to create a website that adapts based on the user's environment, so your website looks just as good on a new iPhone as it does on an old PC. In fact, 73.1% of web designers agree that non-responsive design is the main reason people leave a website early.

Easy Navigation

If you want your customers to get any value from your website, you need to make it easy to navigate. Complex dropdown menus and hard-to-find links make it tough for visitors to find what they're looking for, and they might leave your website as a result. Navigating your website should be quick and easy, so potential customers can contact you or learn more about your website in minutes.

Load Times

Load times are one of the biggest factors web design services focus on. If your website doesn't load in a second or two, there's a good chance you're missing out on a significant number of visitors. A professional can help you trim some of the fat off your website to make it load faster, but a complete overhaul of your website might be a more cost-effective solution.

Functionality

The bottom line is that your website should work the way it's supposed to. If a visitor clicks on a button or link and nothing happens, they probably won't stick around your website for long. Hiring a professional helps you make sure everything works -- even on different devices -- so people can use and navigate your site.

In the modern business world, every business needs a good website. You might have considered using a website builder, but there's simply no replacement for an expert when it comes to building a website. Contact us today to find out how professional web design services can help your business.

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