Increase sales leads on your website by creating content your visitors love. When you hang a shingle with your company’s website, defining your brand and perfecting your site design is your first concern. The next...

Learn the unwritten rules of using #hashtags on social media   Hashtags — aka the “pound sign” that you remember from grandma’s telephone — were first employed on Twitter in 2007 as a way of...

Connect with more customers during the holiday season It’s the holiday season and people are on the lookout for deep discounts and one-of-a-kind gifts. With customers already in a shopping frame of mind, it’s the...

Helpful tips to improve your Amazon product listings and manage customer reviews If you’ve ventured into the world of selling merchandise on Amazon, you already know how profitable it can be to leverage the power...

Improve your Google ranking and bring more customers to your business Small business owners have it tough. Not only are you up against other local businesses, but you’re also competing with big-box retailers, online vendors,...

You’ve got a website that maybe doesn’t look quite as good as what you want, but seems to work OK. Do you really need a new website? As a digital marketing company, of course, we’re...

It was only a matter of time until the flood of litigation over the accessibility of websites to persons with disabilities reached Arizona. Recently it did when an Arizona man and his attorney filed lawsuits...

Most companies and individuals who operate businesses at physical locations are familiar with their obligations under the Americans with Disabilities Act of 1990 (ADA) to not discriminate against, and possibly provide accommodations for, qualified individuals with disabilities. However,...

Research shows that the best website design builds trust. It also shows that bad design can quickly erode it. The following seven areas of web development offer simple and straightforward ways to strengthen your design...

If you’re among those who don’t enjoy writing, or struggle to write about your own brand, this post is for you. Not everyone jumps at the chance to write about their business with the goal...

Having covered the basics of CTAs in Call To Action Marketing Part I, and the importance of good storytelling and the psychology of where to place CTAs in Call To Action Marketing Part II, in...

After pouring sizable resources into the creation of a website—all the hours developing and collecting content, copy editing, graphic design, photo shoots, video production and dozens of design decisions—we launch our shinny new website and...